MAKING CONNECTIONS

DELIVERING RESULTS

Marinelli & Company is committed to helping brands, properties 

and audiences connect through Strategy, Creativity, Technology, flawless Execution and more…

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AREAS OF EXPERTISE

 

Some people dream of success. We make it happen. 100% in your control.

 

M&Co offers innovative solutions for a variety of business verticals and categories that enhance audience engagement with your brand or property. No matter what your objectives, M&Co provides custom marketing solutions that activate your audience - cohesively. 

OUR VISION

We are global engagement matchmakers.

We deliver strategic, creative and technology platforms and services that connect audiences with the brands, properties and influencers they crave.

 

Immersive and Relevant Audience Engagement.

 

Who Will Be Sitting at Your Engagement Table?

In the engagement ecosphere, brands and properties must earn their place in the lives of their audience.  Marinelli & Company delivers the platforms, services and content that audiences want.

Communicate with the right person at the right time and place

Utilize proprietary data guided by a long-term vision

Create brand associations that reflect audience culture 

Content and messaging must be authentic and not forced 

Unify the consumer experience across fragmented media

Achieve scale and conversion by delivering relevant content

Deliver a measurable ROI on your marketing investment 

 

OUR APPROACH

Audience behavior is changing, and that means brands and properties must do the same. Audiences are “always connected,” digitally-enabled, socially in-tune and mobile-powered. Customers are smarter, more tech savvy, and are able to make a brand connection in more ways than ever and most importantly whenever they want to make that connection. 
 

Therefore, you need to think in a non-linear, multi-channel fashion.

 

The playing field has changed and brands and properties need to realize this very quickly. AUDIENCES want an EXPERIENCE. The goal of any strategy is to establish a connection in such a way that the consumer responds to a product communication based on both emotional and rational response levels.

 

Appealing to a variety of senses, an engagement strategy seeks to tap into that special place within consumers that has to do with inspiring thoughts about comfort and pleasure, as well as inspiring a sense of practicality.  By understanding what the consumer is likely to think and feel, it is possible to get an idea of how to steer the customer in a direction that will relate with the product, and entice individuals to act on that impulse to purchase.

 

Content Marketing means creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers. The type of content you share is closely related to what you sell; in other words, you’re educating people so that they know, like, and trust you enough to do business with you.

OUR WORK

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OUR MATCHES

Strategic, campaign, media planning & production 
 
Mobile reward & loyalty platform

Audience - 150,000+ members including 42,000 event organizers and 175 college athletic departments 

Strategic, campaign, media planning & production 

Mobile data insights

and analysis

Audience – 50,000 Festival Attendees, 90 LN venues and over 500 sponsor retail locations

Strategic, campaign, media planning & production 

Geo-location and proximity solutions

Audience – Global

Rugby Fans

(over 5 million active devices), 11 venues, 14 host cities, 17 fanzones and 21 countries

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CONTACT

US

In a world of choices, how do brands, properties
and influencers choose the best platform, strategic 
direction, creative and production team to help meet it’s objectives? 

OUR ADDRESS

860 Broadway, New York, NY 10003

Email: info@marinellic.com
 

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For any general inquiries, please fill in the following contact form:

 

FIND YOUR AUDIENCE

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    © 2019 by Marinelli & Company International LLC   All rights reserved.